Leica IIIF
Final Project | 2023 | Motion Design
The goal of this project was to create a product video for the Leica IIIF camera. The main point was product accuracy, maximum realism of materials, and detail. The idea of this promotional video is to show the beauty of the camera, which is more than 70 years old. For this purpose, the main feature was constant movement and dynamics.
Roles: — Vitalii Mamchur Type: Promotional Video Client: Leica
Art Direction
CGI
Motion Design
Post Production
Storyboard
Styleframe | Animation
Blocking | Breakdown